A brand identity for a made up restaurant I would set up in southern Utah. The brand's mascot the Red-Winged Blackbird, was inspired by the real bird which is native to the area of Torrey, and can often be found perched on road signs and fences around the area.
The illustrations are hand-drawn, attempting to capture the feel of old cowboy art and journal illustrations. The photography is my own and features select hikes of the surrounding area and gives key interaction points for the server to talk to the patron about the hikes and activities they can do on their visit. This helps the restaurant and the national parks.
Tools: Hand-Drawn Illustration, Photography, Adobe Illustrator, Adobe Photoshop, Adobe InDesign. 2014-2016.